Pure Boats
Taking podcast production out of the studio and onto Amsterdam’s canals.
Rathbones
We created and produced two flagship podcast series for Rathbones, combining expert financial insight with human-led storytelling. From concept to distribution, the multi-platform content strengthened thought leadership and audience engagement – with Inspired Sounds reaching #1 in the Apple UK Investing Chart.
Overview
We worked with Rathbones to develop a suite of podcast content designed to strengthen audience engagement and build thought leadership. The brief was to create innovative, high-quality formats that would resonate with both existing clients and new audiences.
We launched two flagship series: Inspired Sounds, a video-led podcast exploring personal and professional growth through inspiring stories, and Financial Planning Unlocked, focused on demystifying financial topics in a complex landscape.
Together, these series positioned Rathbones as both insightful and accessible, balancing expert financial guidance with broader, human-led storytelling. The content was designed to work across multiple platforms, combining strong editorial direction with high production values to maximise reach and impact.
Approach
We managed the end-to-end development and production of both podcast series, from concept creation through to distribution. This included defining format, tone and audience, ensuring each series had a clear identity aligned with Rathbones’ brand.
Production covered pre-planning, recording and post-production, with a flexible approach to filming across locations including Rathbones’ London office, remote guest setups and on-site shoots. We worked with a range of high-profile founders and industry figures, capturing both video and audio to create a premium, multi-platform experience.
Each episode was produced to a high technical standard, combining polished visuals with clear, engaging storytelling. Content was then distributed across key channels including LinkedIn, YouTube, Spotify and Apple Music to maximise visibility and audience reach.
Outcome
The podcast series significantly elevated Rathbones’ brand presence, reinforcing their position as a trusted, forward-thinking voice in wealth and investment management. By combining expert insight with engaging storytelling, the content deepened relationships with existing clients while attracting new audiences.
Inspired Sounds in particular delivered standout performance, reaching #1 in the Apple UK Investing Chart and #3 in the overall Business chart – competing with major titles such as Martin Lewis and The Diary of a CEO.
Overall, the initiative demonstrates the power of high-quality multimedia content to drive engagement, extend reach and build meaningful brand affinity in a competitive market.
Spotlight on ‘Inspired Sounds’ – Concept and Development
Inspired Sounds was conceived as a dynamic series to both entertain and educate Rathbones’ audience. Featuring interviews with industry leaders and inspiring figures, the series explores themes of success, innovation and motivation – connecting personal stories with broader professional and financial journeys.
Episode Spotlight: ‘Between the Vines’ – Hundred Hills
Filmed on location at Hundred Hills Vineyard in Oxfordshire, this episode featured Rathbones’ Kartik Rawal interviewing founder Stephen Duckett. Our team led detailed pre-production and on-site coordination to ensure a seamless shoot across stakeholders and locations.
The result is a flexible, multi-platform podcast that blends insight with entertainment – delivering high-quality storytelling through accessible, engaging conversations that resonate beyond a purely financial audience.
“Many thanks for all your hard work and dedication on this podcast, the rollout of it has far exceeded my hopes for this year and I’m really pleased with the results…“
Marketing Manager, Rathbones
Up next: A Big Orange Case Study (or two)
We’re passionate about big futures.
Marketing that works doesn’t stand still.
From strategy, creative, performance marketing and content, to intelligent and intuitive digital experiences, we bring clarity to a fast-moving digital world.
Whether it’s refining your brand ecosystem, scaling what’s already working or creating something completely new, we build solutions where effectiveness and agility go hand-in-hand.
Altia
Branding and marketing for Altia, a property company established in 2023 and based in Cyprus, offering property sales, investments, and property management.
Cambrionix
We brought Cambrionix’s innovative device management technology to life through a series of story-led videos, combining cinematography, animation and technical storytelling to simplify complex products and support sales, marketing and global partner engagement.
Bennett Opie
Bringing more than 140 years of Bennett Opie heritage to new audiences through social media, paid campaigns, photography, video and creative content.
